British titles are the aims of many professions.
Sport,entertainment, charitable services, etc.
But they need to be given at the right time.
Chris Hoy, is too young an Olympic cyclist to be a knight.
And if you doubt his maturity, take a look at the sponsorship he greedily devours.
To see him use his title to advertise breakfast cereal turns my stomach. Bran Flakes as recommended by "Sir Chris Hoy".
Maybe he should only accept such honours when he has finished greedily selling himself to Kellogs for pound notes.
Deals like this cast a dirty shadow over the highest of honours.
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