Inside and Out

I use soap.

I am a soap user.

There I've said it.

Every day, in every way, I'm getting cleaner.

There may be a generation of people out there who have never used soap.

Who have never had a bar of carbolic stuffed down their string vest.

Who thought personal hygiene began with gel and ends up with mousse or foam.

But recently (and following an intervention by a number of concerned relatives), I bought some soap.

What sort of soap do you use I hear you cry. Well sit back and I will furnish the answer.

I use Shield.

Why? Pour yourself a gin and listen up.

I like the colour but mainly it is thanks to a historical ad campaign with a ditty that stuck in the nut like glue.

Shield - first think in the morning....

Shield - just as day is dawning....

Shield's the one's that giving me

The feeling that it's great to be

Goes to Shield.

Genius!

Stand aside Shake 'n' Vac lady.

We get imprinted early.

There's no hope of recovery and we might find ourselves seeking out those comforting patterns.

It needn't be anything to be ashamed of.

Be proud and support your most retro products.

Put on a cardigan, load up a bit of Manic Miner, suck on a butterscotch (the younger generation may prefer a sherbet pip - the sweet you can eat in class without fear of been spotted) and if I may return briefly to the subject of cleaning product join me in a hearty "Up yours Cif".