Thursday, 25 February 2010

I hear you Google. What do you need me to do?

How long would it take to identify a clip used in an episode of Family Guy?
A soundbite from a movie saying "Don't you do it!" shouted at the top of a voice.
A movie I knew I had seen.
And enjoyed.
But not for oh.. let's say 20 years.
The answer to achieve this impossiblity? To reach that decades-old echo in my head.
Well, it was 3 seconds.
An Officer and a Gentleman.
When I saw the answer I could see Richard Gere's pain, anguish, sweat with the mud and rain in his face. And his hope externalised.
It was memorable because it was raw and pretty brilliant.
A base instant long-lasting connection made through a TV screen and unbroken 20 years later.
Then referenced from a cartoon. Clearly because it was equally memorable to its writers.
Fed back through the TV.
The connection then illuminated by Google. And the circle is complete.
That's modern life.
That's entertainment.
That's technological power beating with a human heart.